" Conspiracy theories are really attractive. Figuring out patterns is one of the things that gets your brain to give you a nice dose of chemical reward, the little ping of dopamine and whatever else that keeps you smiling. As a result, your brain is pretty good at finding patterns, and at disregarding information that doesn’t fit. Which means it’s also pretty good at finding false patterns, and at confirmation bias, and a bunch of other things that can be fatal. Our brains are also really good at making us the center of a narrative, because it’s what we evolved for. "

― Elizabeth Bear , Ancestral Night (White Space #1)