" Yet, as beneficial as it can be, giving respect is often a difficult concession for people to make. In a problematic situation or relationship, respect may be the last thing we feel like giving. We may think that they do not deserve our respect and that they need to earn it. They may not be respecting us, so why should we respect them? If we feel rejected, as the union leader did, we naturally reject back. If we feel excluded, we naturally exclude back. If we feel attacked, we attack back. Out of pain, we cause pain. It is a mutually destructive cycle that has no end as I have witnessed countless times from families to businesses to communities to entire societies. The usual results are losses all around. "
― William Ury , Getting to Yes with Yourself: (and Other Worthy Opponents)